What does ownership actually mean?
An owning manager account gets full administrative and data access to the client account, which can include personally identifiable information. It does not take data control away from the client account, and the client account can end the relationship by unlinking the manager. What ownership adds is authority over access.
Who can grant ownership?
A user with administrative access on the client account. Ownership cannot be switched on if that user lacks admin access, or if another manager already owns the account. When a manager creates an account itself, it becomes the owner automatically; when it links an existing account, the client account has to enable ownership deliberately.
Creating an account under your manager gives you ownership for free.
Acquiring an existing account means someone on the inside has to hand it to you — which is exactly the step that gets skipped in a hurried handover.
What can an owning manager do?
- Invite, remove and change administrative access for users on the client account.
- Accept or decline link requests from other manager accounts.
- Turn ownership off, or transfer it to another manager account.
- Unlink other managers from the client account.
- Turn on remarketing list sharing within the manager account.
- Adjust the client account's security settings.
Administrators on manager accounts higher up the hierarchy inherit all of this, because ownership is transitive upwards. A sub-manager that owns an account does not shield that account from the manager above it.
How is ownership transferred or removed?
- An admin on the owning manager turns ownership offThe client account has to keep at least one admin user of its own for this to go through.
- Or transfers it to another manager accountDone from the owning manager, not from the client account.
- Or the client account unlinks the managerThis is the only route available to users on the client side, and it works without the manager's agreement.
- A different manager can then be granted ownershipOnly once the previous owner is gone, because there is room for one.
Why does this matter when buying an account?
Because ownership, not the user list, is what decides who can take an account away. A seller who keeps an owning manager linked to an account you have paid for can change your access, accept a link request from somewhere else, or hand the account on — and your own admin rights inside the account do not stop any of it.
Check both lists, not one. Users and linked manager accounts live on the same screen but are read separately, and almost everyone reads only the first.
Common questions
Can two managers own the same account?
No. A client account can have only one owner. Ownership cannot be granted while another manager holds it, which is why an unexpected owning manager has to be removed before anything else can be arranged.
Does ownership take control away from the client account?
No. The client account keeps its data and must keep at least one administrator of its own, and that administrator can end the ownership by unlinking the manager. Ownership adds a controlling party above; it does not remove the one inside.
Ownership transferred, not promised
Accounts sold here move across with ownership, with the previous owner removed while you watch.
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