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Google Ads manager accounts

Manager accounts

Google Ads manager accounts, from the top

A Google Ads manager account — still called an MCC by most of the industry — is a separate Google Ads account that runs no campaigns and exists to manage other accounts. One sign-in reaches everything linked beneath it, including other manager accounts.

Ready MCC$500
Accounts per e-mail20
Owners per account1
Currencypermanent

What it is  ·  Why one  ·  The ceiling  ·  Linked and owned  ·  What we sell  ·  Questions

What is a Google Ads manager account?

A Google Ads manager account is an entirely new Google Ads account, not a setting switched on inside an existing one. It signs in once and reaches every account linked beneath it, compares their performance side by side, creates campaigns inside them, holds a payments profile for monthly invoicing, and can manage further manager accounts in a hierarchy.

What a manager account actually containsA manager account holds sub-managers, and sub-managers hold client accounts. Only the client accounts run ads and only they carry spend history and a billing threshold; the manager above them carries none of its own.A MANAGER ACCOUNT CONTAINS, IT DOES NOT ADVERTISETOP MANAGER ACCOUNTone sign-in, no campaigns of its ownSUB-MANAGERClient accountruns the adsown spend historyClient accountruns the adsown spend historySUB-MANAGERClient accountruns the adsown spend historyClient accountruns the adsown spend historySpend history and the billing threshold belong to the client accounts, never to the manager.
A manager account holds sub-managers, and sub-managers hold client accounts. Only the client accounts run ads and only they carry spend history and a billing threshold; the manager above them carries none of its own.

The thing worth fixing in your head early: the manager account owns the structure, the client accounts own the history. What a manager account is goes through this properly.

Why would anyone want one?

Three reasons, and they arrive in this order. Signing in once instead of twenty times. Seeing every account's numbers in one report instead of exporting twenty. And keeping a structure that survives individual accounts, so losing one cabinet does not cost you access to the rest.

One sign-in

Every linked account reachable from a single Google account, without juggling logins.

One report

Performance compared across accounts rather than stitched together afterwards.

Structure that outlives accounts

Client accounts come and go; the hierarchy and the access rules stay where they are.

Monthly invoicing

A manager account is required for Google Ads accounts on monthly invoicing.

What is the limit everyone hits first?

Twenty. Google associates up to twenty Google Ads accounts with a single e-mail address, and the manager account counts towards that twenty as well. Below twenty a manager account is a convenience. At twenty it stops being optional, and opening a second e-mail address splits your accounts rather than joining them.

The twenty-accounts-per-e-mail ceilingGoogle associates up to twenty Google Ads accounts with one e-mail address, and a manager account counts towards that twenty. Opening a second e-mail address splits the accounts instead of joining them; a manager account keeps them reachable from one sign-in.TWENTY GOOGLE ADS ACCOUNTS PER E-MAIL ADDRESSMCCaccaccaccaccaccaccaccaccaccaccaccaccaccfreefreefreefreefreefreeThe manager account counts towards the twenty as well — it is an account, not a setting.Past this ceiling a second e-mail address is not a solution: the accounts stay separate.A manager account is what keeps them reachable from one sign-in.
Google associates up to twenty Google Ads accounts with one e-mail address, and a manager account counts towards that twenty. Opening a second e-mail address splits the accounts instead of joining them; a manager account keeps them reachable from one sign-in.

Hierarchy and limits covers what nests under what, and what Google does and does not publish a number for.

What is the difference between linked and owned?

A linked manager can work in the account. An owning manager controls who else gets access to it. A client account can be linked to a manager without that manager owning it, and a client account can have only one owner at a time. Ownership is granted by an administrator on the client account, never taken.

The three states of a client accountA client account is unlinked, linked to a manager, or owned by one. An administrator on the client account moves it between those states by accepting a link request and granting ownership, and can unlink the manager at any time.THREE STATES A CLIENT ACCOUNT CAN BE INUnlinkedno manager sees itacceptgrantLinkedmanager can run itacceptgrantOwnedmanager controls accessWHO MOVES ITUnlinked → Linked: an admin on the client account accepts the manager's request.Linked → Owned: an admin on the client account grants ownership. Only one owner at a time.Back to Unlinked: an admin on the client account unlinks the manager, with or without its agreement.
A client account is unlinked, linked to a manager, or owned by one. An administrator on the client account moves it between those states by accepting a link request and granting ownership, and can unlink the manager at any time.
Linking is about doing the work. Ownership is about who can take the account away.

If you buy accounts from anyone, this is the mechanism that decides whether the seller can come back for them. Ownership of client accounts.

What is sold here?

Google Ads manager accounts and Google Ads advertising accounts. Nothing else: no mailboxes, no social accounts, no rental, no US-registered accounts. Stock is registered in Kazakhstan with USD billing, which suits buyers working in dollars and does not suit anyone who needs a specific local currency.

What it isConditionPrice
Manager account (MCC)Set up, own customer ID, ready to take accounts under it$500
Client account with spend historyThreshold already lifted, transactions visible$150 – $650
Client account with billing attachedPayment profile working, little spend behind it$30 – $120
Client account without billingClean account, you attach the payment profilefrom $30

Payment in tenge, in USDT on TRC20 or ERC20, or by card. Buying a manager account covers what you get and how it is handed over.

Common questions

Does a manager account cost anything to create?

Creating one costs nothing. Google charges nothing for a manager account itself, because it is an organisational layer rather than a service. What costs money is a manager account someone has already created and set up for you, which is what $500 buys here.

Can a manager account run its own campaigns?

No. A manager account exists to manage other accounts and does not advertise. Anyone describing a manager account as having spend history or a lifted threshold is describing something else, because a manager account has neither and cannot acquire them.

Do I need a manager account at all?

Below a handful of accounts, no. The point at which one stops being optional is the twenty-accounts-per-e-mail ceiling, and the point at which it starts paying for itself is when losing one account would otherwise cost you access to the rest.

Ask what is available

Tell us how many accounts you are managing and what you need under the manager, and you get an answer against current stock rather than a brochure.

Message us on Telegram

A private reseller. Accounts here change hands between advertisers; nobody on this site works for Google or for an agency. The Google Ads name and the MCC abbreviation belong to Google LLC, which has no connection to this site and has not reviewed it.

Google alone decides what runs and what stops. No page here describes a way around that, and no price here buys an exception to it.

Telegram is the only channel. Everything in stock bills in US dollars from a Kazakhstan profile. Mailboxes, social logins, rented access and US-registered accounts are outside what this site deals in.